AVANTDIGITAL MARKETING
AI visibility (GEO)

Make AI assistants describe your properties correctly.

Renters and travelers now ask ChatGPT, Gemini, Perplexity, and Google AI Overviews for advice. We test what they say about you and fix the sources behind the answer.

AI assistants build answers from sources they trust. Often those sources are listing sites, travel sites, and old press, not your own website. If your site does not state the facts clearly, the assistant uses someone else's version.

Generative engine optimization (GEO) is the work of making your own site the source those assistants cite.

Scope

What the work includes

Prompt testingWe ask the questions your renters and guests ask, across the main AI assistants, and record each answer.
Citation mappingWe list which sources each assistant cites, and which of them are wrong or out of date.
Entity consistencyNames, addresses, amenities, and fees that match across your site and listing sites.
Crawler accessWe check that robots.txt and your CDN do not block AI crawlers by mistake.
Structured dataSchema markup for properties, hotels, FAQs, and organizations.
Answer-ready contentPages that state the facts people ask about, in a form an assistant can quote.

Who it is for

  • Operators after a rebrand, when old names stay in AI answers.
  • Hotels in event districts, where guests ask AI for nearby options.
  • Teams that want to know what AI says before a competitor does.

What you get

  • A baseline report of AI answers and cited sources.
  • A fix list for your site and your listings.
  • A re-test after fixes to measure the change.
Questions

Common questions

What is GEO?

Generative engine optimization. It is the work of making AI assistants find, trust, and cite your own website.

Is this different from SEO?

It builds on SEO. The difference is that we test AI answers and citations, not only search rankings.

Which assistants do you test?

ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews.

How often should we test?

After any rebrand or site change, and then each quarter.

Next step

Start with an audit.

We review your account, list what is broken and what it costs you, and give you a fix plan. You decide what happens next.

Request an auditOr email us directly:hello@avantdig.com